As a self-taught wildlife and nature illustrator, I bring the intricacies of British wildlife to life using Procreate on an iPad. My designs are inspired by my love for the environment, in particular the wildlife on my doorstep in Britain. I aim to inspire others to protect and connect with nature.
With a background in the design industry and a degree in wildlife photography, I use intricate line work and natural colour palettes to create products that showcase the beauty of British wildlife. I started my business during the COVID pandemic in 2020, and three years later, I am now self-employed and loving every second of sharing my wildlife world with you.
SUSTAINABILITY
Planet Before Profit
Sustainability is something I am really passionate about, so it is important to factor in my business. From material selection to packaging, I prioritise options with minimal environmental impact. For instance, my acrylic keyrings are crafted from recycled plastic, diverting waste from landfills and not supporting new plastic production.
My packaging is recyclable, if not then biodegradable but there is always room for improvement so I am constantly on the look out for more sustainable options that mean you can make easy, eco-conscious shopping choices.
Caption
Helping Wildlife
We all have to work together to help and protect wildlife around us. We don't all have the skills to be hands on, so thats why I like to use my skills to raise awareness and money for organisations that can. In the past few years I have used profits from calendars and pins to raise money for local vets and wildlife hospitals and have more ideas in the making to help wildlife.
ART WITH A CAUSE
Working with Conservation
I used to work as a designer for a printing company, and although I enjoyed the creative process of the work, I rarely found projects that aligned with my interests, sometimes projects or clients I wouldn't like to work with.
Transitioning to my own business has been a game-changer. Now, I have the freedom to draw what I love and create products that ignite my passion. What's more, with commission work, I've had the opportunity to immerse myself in back-to-back passion projects.
Working closely with nature reserves and wildlife charities has been especially fulfilling. Collaborating with companies that share my values and passions not only feels rewarding but I also feel really proud to be a part of these projects and contribute my skills to causes that I deeply care about.
Future Plans
The Big Dream
Ferne Creative started as something so tiny and innocent but has grown in momentum. Over the next few years I hope to have even more products with key British species, with more of them raising money for conservation. As the business is based around my own illustrations I want to focus more time on this, it is so easy as a one woman show to get bogged down with packing orders, marketing, finances and all other aspects of the business that time for drawing is non-existant so I would love to expand my team to allow more time to draw wonderful creatures and also volunteer my time to work hands on with wildlife; I particularly love the idea of helping in a rescue. I don't dream of a huge factory but a larger studio to call my own in my garden where I can be surrounded by nature as I draw.
Want to work on a project together?
